Even if your email deliverability is in good standing, there is the possibility that aggressive spam filters will prevent your email from reaching the inbox of your subscribers. Spam filters are becoming more powerful and sophisticated, which can cause your emails to land in the spam folder or not be delivered at all. While spam filters are unavoidable, there are a few actions you can take if subscribers aren’t receiving your campaigns.
Request subscribers to add your From Name to their contact list
If you have specific subscribers who are not receiving your emails, request that the subscriber marks your business From Email Address as a safe sender in their inbox and adding that email to their contacts.
From Name example:
Sender Authentication
With Springbot as your Email Service Provider, we want to make sure that you're always able to safely send emails. This process will act as a safety net for your account, so that when you send your emails to customers, their email providers (ex - Gmail) will allow your emails to safely pass through. This change has a huge positive impact on your reputation as a sender and your email deliverability. Email service providers distrust messages that don't have domain authentication set up because they can not be sure that the message comes from you. Our team is happy to help with this process, just email us at help@springbot.com to get started.
* We only recommend this for those emailing over 100,000 emails a month as that is typically when you enter into a different bucket of types of domains the providers look out for.
Whitelisting Springbot’s IP address
You can tell your email provider that Springbot is a safe sender, and to allow the emails into your inbox by whitelisting Springbot's IP addresses. For example, if you're using Google for your business provider, you would follow these instructions and whitelist our IP address which can be accessed by reaching out to our team at help@springbot.com